About RJL Web Marketing
Rob Lucas
Who I Am
RJL Web Marketing was created in 2016. I discovered my passions and thought that I could help other companies. I was a freelancer for 5-years while working full-time before making the jump to an official business. It continues to be an amazing ride exploring the depths of my craft, owning a company, and all the great people I get to work with.
2009 – Bachelor’s Degree in Communications
2011 – Moved to Southeast Asia for an internship
2013 – Began working for regional company as their marketing manager
2016 – Started RJL Websites
2021 – Went full-time; renamed to RJL Web Marketing
Goals & Mission
Maintain a completely paperless business.
Promote price certainty by offering you a service program; therefore, reducing an hourly billing or “pay-as-you-go” model. I simply dislike the idea of charging every time a client needs me.
Create a clear distinction as a Service company. Bringing a clean, well-designed, minimally invasive service plan to your company.
I spend an insane amount of time behind a computer. I have to get out once in a while.
Let’s Connect /
But when you get down to it, I’m still a…
Digital Marketing Professional
Companies – new or established – hire me to build and evolve their website and online presence. From there, it opens the door to several other activities to benefit your business.
I bring to your company a service model that involves web design, content marketing, search engine optimization (SEO), online search ads (PPC), content & search engine marketing (SEM), email marketing, and graphic design.
FAQ
Ever-Evolving Toolbox
Tools that constantly change.
The technology remains relatively constant, but the tools constantly update and evolve. WordPress, plugin integrations, hosting/domain systems, Google’s business tools, and Adobe creative suite, among others, provides ongoing education.
While my Service system is relatively consistent among clients, their unique brands and needs offer constant hands-on experience.
Never stop learning.
To name a few. Even more tools on specific service pages.
It’s About Staying Fresh
Keeping up with certifications and continuing education.
Like most technology, internet marketing tools evolve. It’s important to stay current and aware. This means countless hours of online learning, attending in-person and webinar events, networking, testing, and research.
